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customer-experience

Taking the Bite out of the Banking Apple ?

June 27, 2019

As the concept of money, gratification, savings, spending undergo multiple paradigm shifts, unlike nothing we have seen in the recent past, that once trusted institution, your “neighbourhood friendly” bank, is poised to go through some significant metamorphosis. Do not underestimate this shift, this is not an incremental shift, it...

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customer-experience

What creates your next USP?

June 13, 2019

A simple answer – ‘Customer-First’ culture! Consumers today have infinite choices in terms of products and services, instant access to information and minimal to zero commitment toward brands. These attributes coupled with the ability to often share one-off or biased feedback on digital platforms put the customer today in...

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