WHY YOU MUST ATTEND
Customer Experience or CX is not just for consumer-facing brands. It is mission critical for B2B brands – a lot of whom are powering growth in today’s cloud economy.
Traditionally B2B organisations have found success by building great client relationships with key decision-makers and major influencers. While relationships remain important, they can no longer be taken for granted. As organisations become more nimble, more flexible and less loyal, any CX the programme needs to go beyond traditional stakeholders to other audiences, such as procurement, everyday users and top management.
The changes in the marketplace have definitively and permanently shifted B2B customer expectations – wherein high quality, personalised and innovative CX delivered swiftly and across all digital channels is becoming a given.
Join us at our by-invite-only Customer Strategies Round Table #5, on February 20 th, 2019 at Pune. Hear perspectives from leading Chief Customer Officers as well as senior customer experience professionals and validate your customer-centric strategic road-map, with case studies on transforming the value of customer experience initiatives into tangible business outcomes.
Crafting B2B Customer-Centric Organisations
Who Should Attend
Professionals from B2B organisations who seek to enhance knowledge and capabilities to drive and deliver breakthrough Customer Experience Strategies. The event is also for those responsible for delivering high quality and volume of customer success metrics. This includes top management and in particular – CTO’s / CXO’s / CIO’s / Vice Presidents / General Managers, Functional Heads of Customer Service Functions including Contact Centres, Information Technology, Customer Service, Sales & Marketing.