The key to your growth and success relies on having a Customer Relationship Strategy that produces results. Using real metrics, and proven methods for customer acquisition and retention,
CRMAA can help you reach the next level.
We at CRMAA offer strategic guidance on advices that are practically suitable for any Business Process Management. We can also guide you in designing and implementing customized CRM modules especially tailor-made to suit your projects and adhering to the standard best-practices in your industry niche.
|To get, maintain and enhance the Market Share.||Customer’s
|2||Service Quality Gap
|Help in gaining the knowledge of the vacuity existing in the services provided and expected by the customers||SQA|
|Helps in gaining and retaining customers, we can assist you in building a strategy to make the entire company focus on and be driven by the Customer’s inputs and increasing the value of the services they receive from you.||CSMP|
Monitoring and Management
|The touch points of the customers are identified and monitored for creating better experience management along with managers and other employees who in fact influence the processes, systems and policies. It will also initiate ideas to improve the customer experience and how to implement these ideas. This is a bottom led customer initiative, based on building the self-esteem, awareness and pro-activeness of employees.||TP2MP|
|Customer experience assessment can provide the finding upon the gaps between expectations and reality.
The fact is, no matter how you define ‘great customer experience,’ it’s what your customer’s think it is. Our job is to help you understand and better serve your customers in ways they love, and that we know are strategically relevant for you.
|6||Customer’s Charter||Assist in designing your Customer’s Charter which needs to be respected and adhered to, for delivering best of the customer service and maintain long term relationship with the customers||CCR|
|7||Total CRM||Total customer relationship management includes the activities of marketing or sales or customer service / experience on whole and It contains:
Total customer relationship management covers the entire sales and service experience and its management. Our 360 degree view of customer result in to effective relationship management will augment the capacity to meet demands on time
|8||Customer Loyalty Programme||As the retention of the customer has been overcome by the concept of customer loyalty thus we also advice and design the CL strategies and plan a route map for its implementation.||CLP|
|9||Customer Life time value Programme||The company will be able to evaluate the profitability Of various marketing strategies including the effects of different loyalty programmes. Usually the costs connected with a loyalty programme are not difficult to Calculate: it is more difficult to predict the income. Combining costs and income over a number of years (defined from the company’s perspective) will give an idea of CLV with and without a loyalty programme. CRMAA provide a platform so that to create the awareness about how managers can use CLV in their decision process||CLVP|